Recent social media posts
06/12/2026
⚽🥞 Every goal tastes a little sweeter.
When the U.S. team scores on 6/12, 6/19, or 6/25, NORMS Rewards Members can score a FREE Short Stack of Hotcakes (2).
Not a Rewards Member yet? Join today and get ready to celebrate every goal with hotcakes on us.
📅 Eligible match days: 6/12, 6/19 & 6/25
06/12/2026
⚽🧡 Today only!
The first 100 guests at every NORMS location who dine in and spend $25 will receive an exclusive NORMS x USA Scarf.
It's our way of helping you show your team spirit while enjoying your favorite NORMS meal.
📍 Available at all NORMS locations
💸 $25 dine-in purchase required
🎁 First 100 guests per location
⚽ Limit one scarf per transaction, per person.
Get yours before they're gone!
While supplies last.
06/12/2026
⚽ Game day looks good on you.
From June 11–27, wear your favorite team’s jersey when you dine in at NORMS and enjoy 15% off your meal.
Good food, team spirit, and a little extra savings? Sounds like a win.
📍 Valid at all NORMS locations
🍽️ Dine-in only
📅 Offer valid 6/11–6/27
Cannot be combined with other offers or promotions. See restaurant for details. 🧡⚽
06/09/2026
⚽🧡 Ready to show your team spirit?
Starting at 7 AM on June 12, the first 100 guests at every NORMS location who dine in and spend $25 will receive an exclusive NORMS x USA Scarf.
Whether you're stopping by for breakfast, lunch, or dinner, you'll have the chance to score this limited-edition collectible while supplies last.
📍 Available at all NORMS locations
🎁 First 100 guests per location
💸 $25 dine-in purchase required
🧣Limit one scarf per transaction, per person
📅 June 12, 2026
Get there early and grab yours before they're gone!
06/05/2026
The jersey is cool.
The FREE SoCal Breakfast every week for a year? Even cooler. ⚽🍳
On June 10, get your hands on the Limited Edition NORMS Soccer Jersey for $49.99 and score a FREE SoCal Breakfast every week for a year.
⏰ Jersey sales begin at 7:00 AM.
🔥 Only 100 jerseys available at our Inglewood location
📍 2960 W Imperial Hwy, Inglewood, CA 90303
🔥 Only 100 jerseys available at our Anaheim location
📍 1125 N Euclid St, Anaheim, CA 92801
⚽ Limit one jersey per customer.
While supplies last.
06/03/2026
🎓🧡 Grads season is here, and we want to celebrate your graduate!
Nominate them in the comments for a chance to win a $50 NORMS Complimentary Discount Card & a $50 Visa Gift Card.
How to enter:
✔️ Like NORMS fan page
✔️ Like this post
✔️ Comment and tag your graduate
The more comments you leave, the more chances you have to win!
📅 Giveaway runs June 3–7
🎉 Winners announced June 10
We'll be selecting:
⭐ 1 winner on Instagram
⭐ 1 winner on Facebook
Good luck to all the grads celebrating this season! 🎓🧡
06/03/2026
Some memories stay with you forever. 🧡
For , NORMS Hollywood is more than a place to grab a burger. It’s where she and her husband received the life-changing news that they were expecting their little one. Years later, they’re still making memories around the same table.
And on her birthday? There was only one thing she was craving: our Habanero Jalapeño Burger. 🍔🔥
Thank you, Bling, for sharing such a special story with us and for letting us be part of your family’s journey. Stories like yours are what make NORMS feel like home.
📸:
05/28/2026
Hotcakes and iced coffee? That’s a NORMS kind of combo 🥞🧡
Soft, buttery, and always worth the stop. Who are you sharing a stack with? 👀
05/27/2026
Different generations. Different ways to make a heart.
Same love for NORMS 🧡🥞
05/26/2026
Where are you taking the next bite? 👀🍴
Flavor of Summer edition ☀️
1. Chicken and Sausage Gumbo Soup
2. Beef Burnt Ends Bowl
3. Hotcakes 🥞
4. K-Town Breakfast Skillets 🌶️
5. Korean BBQ Smothered Fries 🍟
6. Mas Loco Moco 🍳
Drop your number below ⬇️🧡
05/23/2026
A NORMS stop just hits different 🌴☀️
Hot coffee, your favorite comfort food, and a place that always feels familiar 🧡
No matter where the day takes you, we’ll be here.
05/20/2026
From 28 to now 🧡 Lucy’s been part of the NORMS family for years, and she already knows exactly what she’s ordering: the Chef’s Sample Platter 🍳🥓🥞
Some favorites never change.
05/13/2026
Chef David’s serving up the Flavor of Summer ☀️🍽️ Fresh favorites, bold flavors, and comfort food made for sunny days ahead. Pull up to NORMS and find your new seasonal go-to 🧡
05/12/2026
Convinced the secret to a happy relationship is breakfast dates, late night talks, and splitting fries at NORMS 🧡
05/08/2026
To all the amazing moms who pulled up this morning… thank you 🧡
We loved celebrating the start of Mother’s Day weekend with you all. From early morning smiles to packed cars and so much love, thank you to everyone who came by and participated in our giveaway ⛽🍽️
Seeing our community show up always means the world to us. Happy Mother’s Day from all of us at NORMS!
05/08/2026
Mom deserves something extra special 🧡
Chef David is bringing the flavor this Mother’s Day with our specials:
✨ 1/2 LB. Filet Mignon Trio
✨ Filet Mignon Steak Omelette
Available May 7–10 — dine-in, to go, or order at NORMS.com.
Make it a meal she’ll remember 💐
05/08/2026
Moms, this one’s for you 🧡
Pull up to the Chevron on Firestone & Paramount this Friday at 8AM and kick off Mother’s Day weekend with a little NORMS love.
We’ll be treating the first 77 moms to:
⛽ a $50 gas card
🍽️ a $50 NORMS card
One gas card per car. Come early 👀
📍8001 Firestone Blvd, Downey, CA 90241
05/07/2026
Celebrate the moms, dads & grads in your life with the gift of NORMS 🧡🎓
Now through 6/21:
✨ Buy a $30 NORMS E-Gift Card, get a FREE $5 E-Bonus Card
✨ Buy a $50 NORMS E-Gift Card, get a FREE $10 E-Bonus Card
Available exclusively online at NORMS.com.
E-Bonus Cards valid 5/11–6/30.
05/07/2026
Mom, let me take you to NORMS 🧡
Make it official this Mother’s Day weekend 💐
From May 7–10, pull up a seat and treat her to something she’ll love.
Because the best memories are made around the table.
05/06/2026
It was such an honor hosting an incredible group of talented students from Lynwood High School! 🎉
Big thank you to for making this meaningful partnership possible and inspiring the next generation of hospitality leaders! 🍽️✨
05/05/2026
Calling all moms 🧡
We’re kicking off Mother’s Day weekend the NORMS way 🎉 Join us this Friday, May 8 at the Chevron on Paramount Blvd & Firestone Blvd at 8AM for a sweet deal!
The first 77 moms will receive:
⛽ $50 in gas
🍽️ $50 to NORMS
A little something to celebrate everything you do 💐
Chevron Address: 8001 Firestone Blvd, Downey, CA 90241
05/05/2026
From “I do” to coffee and fries at NORMS 🧡✨
After saying yes forever, and kept the celebration going the best way—surrounded by family, late-night comfort food, and a stop at their local NORMS.
Thank you for letting us be part of such a special moment. Wishing you both a lifetime of love, laughter, and plenty of late-night NORMS runs.
05/01/2026
Where life happens 🧡
Great food, even better company. Hanging out with the legend Danny Trejo at our Van Nuys location, just another day at NORMS.
Pull up a seat, you never know who you’ll run into.
04/27/2026
Week 4 of is here, our FINAL WEEK ⛽🧡
Last chance to win good food, good vibes, and a full tank.
Tag your go-to NORMS friend for a chance to win:
⛽ $50 gas
🍽️ $50 NORMS Complimentary Discount Card
We’re picking 7 winners this week:
5 on Instagram • 2 on Facebook
How to enter:
🧡 Follow NORMS
👍 Like this post
💬 Leave a comment below
👯 Tag 1 friend per comment
🔁 More unique tags = more chances to win
California + Las Vegas friends, don’t miss your final shot 🚗✨
Who are you fueling up with? Tell us below 👇
📅 Enter from April 27–30
🏆 Winners announced: May 1
📩 Winners will receive instructions to redeem their prize starting May 6.
Open to CA & NV residents 18+ only. No purchase necessary. Winners will be contacted via direct message from official NORMS accounts.
04/24/2026
Cruising into NORMS like it’s the golden era 🍽️
Good vibes, great company, and a classic stop that never goes out of style. Whether it’s late-night bites or a retro date night, NORMS is always the move 🧡
Who are you pulling up with? 🚗✨
📸:
09/15/2022
This is your reminder to come out to Coffee with a Cop, and get to know your local police department and community members!
On Wednesday, September 14th from 8-10am, grab a coffee, ask questions and you might win a prize!
12/01/2021
For a limited time, enjoy our Ribeye Steak & Eggs with hashbrowns & hotcakes OR our Ribeye Steak Dinner with potato & vegetables for only $12.99! This is available for dine-in, takeout and online ordering at norms.com. Order now!
07/20/2018
NORMS, !
NORMS El Monte is NOW OPEN and our team is looking forward to see you all!
Address
10620 Valley Boulevard
El Monte, CA
91731
To get to Valley Boulevard in El Monte using public transport, you can take the Metro Bus 70/79 and get off at the Valley Boulevard and Temple City Boulevard stop. From there, it's just a short walk to your destination.
If you're driving, take the I-10 E freeway and exit at Rosemead Boulevard. Turn left onto Rosemead Boulevard, then turn right onto Valley Boulevard. You should see parking options nearby.
Opening Hours
| Monday |
7am - 11pm |
| Tuesday |
7am - 11pm |
| Wednesday |
7am - 11pm |
| Thursday |
7am - 11pm |
| Friday |
12am - 12am |
| Saturday |
12am - 12am |
| Sunday |
7am - 11pm |
Alerts
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What people say
NORMS Restaurants on Valley Boulevard in El Monte is a must-visit for anyone looking for a classic diner experience. Since 1949, NORMS has been serving up delicious food and providing a warm and welcoming atmosphere to all who enter their doors. The team members at NORMS go above and beyond to make every guest feel like family, forming long-term connections that keep people coming back time and time again.
One of the standout features of NORMS is their commitment to exceptional quality food and beverages. From scratch-made recipes to ample portions, every dish is made with care and attention to detail. And despite the high level of quality, NORMS manages to keep their prices affordable for everyday dining.
Whether you're in the mood for breakfast, lunch, or dinner, NORMS has something for everyone. Their menu features classic diner fare like burgers, sandwiches, and milkshakes alongside more unique options like avocado toast and quinoa bowls. And with consistent, friendly service and a welcoming environment, it's no wonder that NORMS has become such a beloved institution in Southern California.