Recent social media posts
12/18/2022
Our Hand Rolls were designed to be rolled by you. How? Just pick it up with one hand and use your other hand to roll it from the bottom. The tighter, the better as it is easier to bite. 🍣
Which are you reaching for first? 🤩
12/16/2022
To us, Rice is a Ritual. 🍚
When it comes to great Hand Rolls, rice is crucial here at .
The process of making rice is very important as you need to wash, season and mix it in a meticulous way.
Our rice is known throughout the world as the signature of quality. It has been evaluated by the Japanese Association of Rice Taste Appraisers and was ranked among the top Koshihikari grown in Japan. The rice makers only select the finest Koshihikari paddy which is produced by our farmer in the Sacramento Valley near the base of the Sutter Buttes. The combination of their cultural practices, the soil characteristics, climate, and the pure crystal clear water that flows out of the Sierra Mountains, produces the perfect Koshihikari kernel.
12/09/2022
Our Salmon Skin Hand Rolls are crave-able, crispy and always hit the spot. Topped with green onions and a light drizzle of eel sauce, It’s the perfect balance between salty and sweet. 🍣
Come try it today at . 🖤
📍HRB Century City
Mon-Sat 11:30AM - 9:00PM
Sun 12:00PM - 8:00PM
11/28/2022
Soup for the soul. 😌🍜
Our delicious, warm and umami-packed is like a hug in a bowl on a chilly afternoon. Also makes for a perfect appetizer before enjoying our sushi. 🍣
📍HRB Century City
Mon-Sat 11:30AM - 9:00PM
Sun 12:00PM - 8:00PM
📍HRB DTLA
Mon - Fri 11:30AM - 8:00PM
11/21/2022
Sushi for the soul. 🫶
We can’t think of a better way to start the week than with melt-in-your mouth fish, warm rice and crispy nori. 🍣
📍HRB Century City
Mon-Sat 11:30AM - 9:00PM
Sun 12:00PM - 8:00PM
📍HRB DTLA
Mon - Fri 11:30AM - 8:00PM
11/18/2022
Name something more beautiful than … We’ll wait. 😜🦋🍣
📍Century City
Mon-Sat 11:30AM - 9:00PM
Sun 12:00PM - 8:00PM
📍DTLA
Mon - Fri 11:30AM - 8:00PM
food
11/03/2022
UNI. DOS. TRES. 💛
Our Uni (sea urchin) is varying with seasons, currents and water temperature. From Hokkaido, Santa Barbara, San Diego, Mexico... the taste is different and we love that.
We love . How about you?
10/27/2022
When sushi meets art. 🖤
We strive to source the freshest fish daily & cultivate a modern take on classic cuisine. Irresistible flavors come together with delicately prepared fish.
Creativity & uniqueness is always present when it comes to our experience every Wednesday evening in .
10/24/2022
Our Seared Pepper Tuna Sashimi isn’t only big on flavor and irresistible— it also makes a perfect protein & friendly snack. 🌶
Now available at both DTLA and Century City. 🍣
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10/19/2022
Our unique hand roll experience features a variety of fresh and delicious fish to choose from. 🍣
What’s your favorite hand roll from ? 🐟
Address
10250 Santa Monica Boulevard Suite 9210
Los Angeles, CA
90067
To get to the sushi restaurant located downtown in Los Angeles, if you are using public transportation, take the Metro Rail Red/Purple Line to Pershing Square Station. Upon exiting the station, walk south on Hill Street for two blocks, then turn right onto W 5th St. The restaurant will be on your left-hand side.
If you are driving and need parking options, there is a parking garage located at 530 S Spring St, Los Angeles, CA 90013. Another parking option is at the lot located at 127 E 4th St, Los Angeles, CA 90013. Once you have parked your vehicle, walk north towards W 5th St and turn left. The restaurant will be on your right-hand side.
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What people say
The HRB Experience on Santa Monica Boulevard is a sushi restaurant that offers a unique and delicious hand roll experience. What sets this restaurant apart from others is their focus on rice as a ritual. The rice used in their hand rolls is meticulously washed, seasoned, and mixed to perfection, making it one of the best in the world. The Koshihikari paddy used in their rice is produced by farmers in the Sacramento Valley near the base of the Sutter Buttes, resulting in a perfect kernel that has been evaluated by the Japanese Association of Rice Taste Appraisers.
Apart from their exceptional rice, The HRB Experience also offers crave-worthy Salmon Skin Hand Rolls topped with green onions and a light drizzle of eel sauce. These hand rolls are crispy and perfectly balanced between salty and sweet, making them an absolute must-try for sushi lovers.
What's more exciting about The HRB Experience is that they allow you to roll your own hand rolls! Just pick up your favorite ingredients with one hand and use your other hand to roll it from the bottom tightly for an easier bite. This interactive experience adds an extra layer of fun to your dining experience.
Overall, if you're looking for high-quality sushi with exceptional rice and unique hand roll experiences, then The HRB Experience on Santa Monica Boulevard should definitely be on your list of places to try out!
