Recent social media posts
05/28/2026
Use Code: EARLYBIRD for 20% off
Book signing and Luncheon! This Sunday 5/31!
Our friend Nichole Accettola wrote the most beautiful, quietly essential cookbook informed by decades cooking and thriving in Denmark, Boston and at the super popular in SF! Scandinavian Everyday is the kind of book that makes you want to cook seasonally, simply and with more intention. Nordic to the core with California sensibility.
This Sunday we’re hosting a book signing with and a lunch straight from its pages! Come see for yourself why we can’t get enough of her.
Nichole will sign books from 11am to 1pm. Lunch served all day. Use code: EARLYBIRD before Friday 11:59pm PST for 20% off.
05/18/2026
🔔 SCANDI LUNCH AND BOOK SIGNING ALERT
Hej, everyone! Friends & Family is super excited to welcome Nichole Accettola (of fame) and her new cookbook Scandinavian Everyday!
Join us for a delicious Scandi lunch and book signing with Nichole on Sunday, 5/31 from 11am to 1pm. We’ll be cooking and baking from Nichole’s awesome new book while practicing impossible-to-pronounce Danish words 🤣
Tickets available in bio
Thanks again to our most favorite independent cookbook store for handling book sales.
05/11/2026
We are over the moon and so excited to welcome one of our favorite authors, , for a double book signing at Friends & Family East Hollywood this Saturday, May 17th from 10am to 12 noon.
As always, we’re joining forces with — tickets are available on their website (link in bio).
To mark the occasion, we’ll be baking treats from his cookbooks. Our case will be full of them, and treat boxes are available for sale through Now Serving (link in bio).
📚Book signing:
- Ready for Dessert
- The Great Book of Chocolate
📍Friends & Family East Hollywood located at 5150 Hollywood Blvd
⏰10am til 12 noon
🎁Treat boxes available for preorder. Link in bio. Hurry, going quick!
🥐Many pastries, cakes and cookies inspired by David’s cookbooks will be featured on our case!
05/09/2026
For every mom, grandma, auntie, and chosen family member who’s loved us like a mother — this one’s for you. We’re baking our greatest hits tomorrow, Sunday May 10, at F&F East Hollywood and F&F Silverlake 💛 from 8am until sold out!
05/07/2026
Happy 9th Birthday to us! Come celebrate with us! Have a slice of Chocolate Dream Cake on the house with every purchase! All day today at Friends & Family East Hollywood!
04/26/2026
Yes, we are open today Sunday 4/26 during the Thai Festival! Head to Thai Town, get some Pad Thai and stop for a coffee and a treat cuz these cookies are not gonna eat themselves!
04/15/2026
🥐 Fresh out of the oven — Morning Baker tees have officially dropped! Soft, comfy, and made for those who live for early mornings and warm pastries. Grab yours in-store today.
☀️Morning Baker — $35
☁️Light and Fluffy — $35
🥐Dark Golden Brown — $35
04/05/2026
Last day of Hot Cross Buns!!! Not to be missed! So thankful we get to make (and eat!) these delicious little buns every year!!
📷:
03/20/2026
Our annual Strawberry party is back this weekend with an epic line-up! Celebrate Spring and join us this weekend at both our East Hollywood and Silverlake locations for some jammy goodness.
We’ve whipped up…
🍓Strawberry Matcha
🍓Strawberry Linzer Cookie
🍓Strawberry Poppy
🍓Strawberry Danish
🍓Rhubarb Financier
🍓Concha Rellena
🍓Brown Butter Jam Bar
🍓Strawberry Princess Cake
🍓Pink Cornelé
🍓Petite Strawberry Tarte
🍓Strawberry-Rhubarb Jam
Saturday, March 21st & Sunday, March 22nd - 8am til Sold Out
03/14/2026
Today, dare to be happy and have some goddam pie! 🥧 🥧🥧
Address
5150 Hollywood Boulevard
Los Angeles, CA
90027
To get to the restaurant on Hollywood Boulevard in Los Angeles, you can take the Metro Red Line and disembark at Hollywood/Highland Station. From there, it’s about a 10-minute walk eastward towards Hollywood Boulevard.
If you’re driving, take the US-101 N and exit towards Highland Avenue. Continue down Highland Ave and turn left onto Hollywood Blvd. Parking is available on the street or at nearby parking structures.
Opening Hours
| Monday |
9am - 5pm |
| Tuesday |
9am - 5pm |
| Wednesday |
9am - 5pm |
| Thursday |
9am - 5pm |
| Friday |
9am - 5pm |
| Saturday |
9am - 5pm |
| Sunday |
9am - 6pm |
Alerts
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What people say
Friends and Family is a must-visit restaurant located on Hollywood Boulevard. This market-driven café offers an array of homemade breads, pastries, chocolate bars, jams, and much more! The café is open Monday through Saturday from 8am-2:30 p.m., and soon they will be opening for dinner as well.
What sets Friends and Family apart is their commitment to giving back to the community. They recently donated proceeds from their Hamantashen sales to relief efforts for people affected by the war in Ukraine. Additionally, their brown butter knotties filled with passion fruit curd are a fan favorite and highly recommended.
During the holiday season, Friends and Family offers a special holiday menu with lots of goodies to share with your own friends and family. They even have extras available for those who forgot to order. And if you're looking for a delicious pie, be sure to check out their website before they run out!
Overall, Friends and Family is a warm and welcoming spot that truly embodies its name. Whether you're stopping by for breakfast or picking up some treats for your loved ones, this restaurant is sure to leave you feeling satisfied and happy.
